By now, most people have seen at least one phishing email. The campus was hit with a few very widespread mailings earlier in the Fall 2012 semester. We’re going to cover what Phishing is, why it is used by criminals, and most importantly how to recognize it when you see it.
What is Phishing?
The term is a portmanteau of phreaking and fishing. The term is used to describe methods where a user is baited into getting hooked by a scam. The actual bait used can be a promise of reward (click here to win!) but is more commonly a warning or threat. This includes phrases such as “click here to validate your account within 48 hours or your email will be shutdown“, or “we’ve seen suspicious activity on your account, reply back with your username and account number to prevent your credit card from being closed”.
What is their purpose?
It depends on what kind of email you are receiving and what the immediate goal of the scammer is, but the end goal is always financial gain for the criminals involved. There are two primary types of Phishing emails that I’m going to call primary and secondary phishing.
Primary phishing is when the criminals are looking for the information which will net them actual financial gain. This is usually credit card numbers, bank account numbers, usernames & passwords for banks, paypal, or ecommerce sites, etc. When users provide this information to the criminals, funds are pulled from these accounts (often within minutes). These scams are much harder to get through spam filters, especially when sent from random free email accounts like AOL or Hotmail.
Secondary phishing is when the criminals are looking to obtain usernames & passwords for email accounts, especially at ‘trusted’ email providers like businesses or colleges. These emails try to get you to think something will happen to your email account if you don’t comply. They may not even try that and will just have an email with a link (and the link asks you for your username & password). When the scammers have the usernames & passwords for accounts at trusted providers such as SUNY New Paltz, they are then free to send their fraudulent emails for financial gain (Primary Phishing) to addresses across the Internet, with more likelihood that they will be allowed through spam filters.
How to recognize phishing
- Be cautious about clicking on links in emails, and be doubly cautious if you have clicked a link and it brought you to a page that requires you to login.
- Don’t be fooled by names alone. For more sophisticated phishing attacks, the criminals will take the time to study their targets. They may put the name of someone you know in the email to make it look more trustworthy.
- Think about what you are being asked to do. If the sender is legitimate, do they really need what they are asking? For example, a common tactic is for scammers to ask you to validate your account by logging in. If you’ve received their email (and you already have to login to access your email) then what is the point of this supposed validation?
- Phishing doesn’t just happen over email. It can be over the phone as well. If someone calls saying they are from your Bank (especially when they don’t even mention the NAME of the bank), then you don’t verify who you are to them, they called you. Ask them to verify who they are. If in doubt, hang up and call the business or institution directly (through a number on your statement/card/etc.)